Expertise
You
are specialized, so are we.
Our job is to make sure your international stakeholders know what makes your company stand out of the crowd.
Cross-cultural adaptation
Culture influences how people think, act, express themselves, and interpret others' messages. Cultural literacy is a key element in developing a competitive edge in the global market place and avoiding catastrophic marcomm gaffes or misunderstandings.
Hands-on intercultural expertise
As one of our clients summarized:
Native American, raised on solid French fare spiced up with Vietnamese pepper ... a rich cultural mix.
We've honed our skills on three continents and provided services to top companies on projects such as:
* Redefining mission & vision statements and marketing discourse after a merger
* Adapting a corporate museum's French multimedia resources into English to accomodate international visitors
* Structuring and writing venture capital roadshow materials for start-ups
* Adapting and translating HQ training and HR policy documents for use in foreign subsidiaries
* Creating B to B language charters and authoring marcomm content bricks
* Training managers to boost their presentation skills to foreign audiences
Industry-specific expertise
Writers write about what they know, professional translators specialize. Understanding your industry, its codes, and its international context is crucial.
The Quill works in and with clients from the following industries: food and beverage, banking and finance, energy, aeronautics, management consulting, luxury goods and services, architecture, real estate, and tourism.
Also,we are increasingly involved in sustainable development and CSR endeavors and target our professional development to those issues.
Do you know?
Motivation and attitude have a direct effect on outcome. Half of mergers fail to achieve the added value expected due to cultural differences – in work styles, values, decision making processes, and communication codes.
Choosing your linguist
Cardiac surgeons and dermatologists are doctors, yet they are not interchangeable health care providers. The same holds true for professional linguists and interculturalists.
Effective communications demand more than just the right words. In today's competitive global environment, calling upon professionals with proven intercultural expertise helps your company access international markets and build trust with target customers.
Interviews
"Managing Cultural Diversity", Commerce International, April 2009
"Communication et interculturalité: Le goût des autres", Com'Ent, November 2007
"Savoir gérer des collaborateurs étrangers", Journal du Net, April 2007